Need a little last minute halloween makeup inspiration? We got you. Yup, this is the easiest, quickest mermaid makeup tutorial, ever. It's totally foolproof. Watch our short video tutorial below and ...

Whether you've just downloaded TikTok or have been on the app since the beginning, you've definitely encountered Addison Rae Easterling's bubbly dance edits. The 19 year-old has over 62 million ...

Anyone could swipe on a long-lasting lipstick or hydrating balm and call it a day, but every beauty insider knows the joy of ...

Full-on glam is a look typically reserved for special occasions - a night out on the town, a cocktail party or a birthday celebration. There’s even a slang term, “birthday makeup,” that refers to an ...

Here Mikai shares what Black beauty means to her, from her Jamaican to trusting experts, protecting curls and celebrating ...

The way fans are anticipating Selena Gomez's beauty line, you'd think it was a new album. (Although she also released that earlier this year.) The singer was pretty mum about Rare Beauty, her first ...

Are you looking for a new summer makeup routine? Do you want to have the hottest girl summer yet? Rihanna’s summer Fenty Beauty makeup tutorial will have you looking dewy and natural for all your ...

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Leave it to Rihanna to make us want to get out of our sweats and put on a full face of makeup! While we’re all home and quarantining, trying new beauty looks and looking anything near presentable hasn ...

Beauty lovers have been heavy-handed with their blush for the last two years, but these rosy pigments will be utilized in a ...

The fans are speaking out! After Ariana Grande shared a new R.E.M. Beauty makeup tutorial on TikTok, followers took to social media and voiced their "concern" for the songstress who, some claimed, ...