Forbes contributors publish independent expert analyses and insights. Providing tools and resources to start, grow and manage your business. Most businesses are in near-constant pursuit of more leads ...

“I just want to make sure you’re not DEAD!” We’ve all been the recipient of cold-email follow-ups like these. But, if we’re honest (and I grew up in New Jersey, so I try), we’ve also been the sender ...

Recipients of cold emails will often find their inboxes flooded with messages from sales representatives hawking products or services offered by companies they’ve never done business with before. But ...

Opinions expressed by Entrepreneur contributors are their own. For most companies, the chief business objective is to generate leads that will increase overall sales. When it comes to lead generation, ...

I was recently asked whether cold email is dead, and I struggled to give a quick and clear answer. After considerable thought, I realized it's hard to answer because it's actually multiple questions ...

Cold emails work! Well, maybe not as effective as other techniques. But if you’ve already optimized your time and workflow in other areas, then cold emailing is another method to get even more leads.