Mobile games now serve global audiences. Gone are the days when free-to-play mobile audiences were concentrated in Tier 1 gaming markets in the west and the far east. Earlier mobile titles could get ...

It’s been almost 20 years since the original Unity game engine opened up to developers, kickstarting a mission to democratise game development. The industry has come a long way since then, from ...

There are many statistics talking about the continuing explosion of mobile as a marketing channel – and although consumer campaigns tend to get a bigger profile, B2B businesses can and should be aware ...

The mobile gaming industry is intertwined with innovations and trends in various fields. As new trends emerge, audience demands may evolve. To keep players engaged, it's crucial to promptly update ...

Update: Unity’s CEO has now left the company’s employ, with immediate effect. The decision reflects the anger felt by developers about the original announcement. Mobile game developers who rely on the ...

Claynosaurz announced today that it is partnering with developer Gameloft to create a mobile game based on its signature IP of the same name. The new game stars the titular characters, colorful ...

Only 1.83% of mobile gamers spend money on in-app purchases, according to a new report from Unity. The Mobile Growth and Monetisation Report 2024 claims that of those who spend for the first time, ...