Ibotta, a mobile shopping app that helps retailers increase incremental sales and acquire new customers, on Wednesday said it is partnering with data provider LiveRamp to offer a dynamic segmentation ...

TEL AVIV, Israel--(BUSINESS WIRE)--ironSource (NYSE: IS), a leading business platform for the App Economy, today announced that its Platform now supports Dynamic Segmentation in its mediation solution ...

Discover how effective market segmentation identifies profitable customers and optimizes pricing, distribution, and product ...

Research has found that on average, 71% of consumers express some level of frustration when their shopping experience is impersonal. Capgemini suggest ways for brands to adapt their segmentation ...

Traditional banks that follow a homogenised, static engagement service strategy are set to face stiff competition from innovative, newly emerged fintechs, neo-banks and tech giants who have enabled ...

Technological advancements in the modern era need simple and secure wired and wireless networks. To leverage the emerging Internet of Things (IOT) devices, dynamic segmentation, a key component of ...

(Data West Research Agency definition: see GIS glossary.) A GIS function for modeling linear features in highway applications such as accident analysis and pavement management. The process has the ...

SANTA CLARA, Calif.--(BUSINESS WIRE)--Arista Networks (NYSE:ANET) today announced a new zero trust security framework for today’s digital enterprise. Arista Multi-Domain Macro-Segmentation Service is ...

The IT landscape is rapidly evolving to meet the demands of our digitally transforming world and a radically changed business environment that calls for always-on performance and agility at scale. As ...