Whether you’re shopping, doing research, or just looking to settle a debate with friends, Google is often the first place we turn to for answers. But with billions of results at our fingertips, ...

Make it easier for your users to find you. Discover how query expansion and query scoping can help with this in-depth article. The right search query is a Goldilocks-style effort: Not too specific ...

Search Ninja: You're doing it wrong. Can't find that ever-elusive result you've been searching for? Tired of thinking there's no way to find a result without wading through pages-upon-pages of results ...

Founder at M16 Marketing and a Forbes Agency Council member, Don is a leading marketing technologist on a mission to create success stories. Google supports over a dozen search operators. A search ...

Learn what a SERP is and the various search features that could affect the way your business appears to your target audience. Google Search is constantly evolving to serve more useful results to ...

Microsoft Bing is getting a new “Deep Search” feature powered by OpenAI’s GPT-4. The feature is designed to give users more relevant and comprehensive answers to complex search queries. Microsoft ...

When recall is important in a search session query expansion is a crucial element of search success and satisfaction. Enterprise search users assess the initial performance of a search application by ...

It’s been nearly a year since Google last updated its Search Quality Rater guidelines. Unlike previous edits to the Search Quality Guidelines, which have introduced significant, new concepts (like the ...

Today at its ‘Inside Search’ event, Google announced several new features, including desktop support for voice search and a new mobile interface. And they’ve just shown off a new way to actually ...

Google has quietly posted that it is now removing query data from the Google Search Console report chart totals that they identify as “anonymous queries” when a user applies a query filter to the ...