We all know how powerful a well-developed marketing funnel can be. However, the problem is that a lot of businesses think that a marketing funnel is a "set it and forget it" approach. Unfortunately, ...

How do you create an effective sales page that will move your potential customers further along in the sales funnel process? To gain solid leads who are willing to close the deal, try focusing, for ...

We were unable to process your request. Please try again later. If you continue to have this issue please contact customerservice@slackinc.com. Back to Healio For those of you who don’t know, a ...

As marketers, we know a huge shift is happening in the buying process. Nowhere is that more pronounced than in the B2B space. These days, buyers do their own research. They don't talk to salespeople ...

In business, customer drop-off is unavoidable. Just because a lead shows interest in your product or service, a number of factors can prevent them from making that all-important sale. This is where ...

PALM SPRINGS, Calif. – Al Roach said there is one way to take the “mystery out of marketing”: use the funnel process. The co-founder of Callahan/Roach & Garofalo told ACCA meeting attendees that with ...

You may have heard that the traditional marketing funnel is dead. It's true that what used to be a linear path from attracting leads and converting them into customers is now a multi-faceted process ...

There is no question that having your own business can be extraordinarily time-consuming. You’ll spend hours every day sifting through data, talking to your team and figuring out what you need to do ...

Imagine you’re playing football with the ball on your own 10-yard line. Since you have a lot of ground to cover to score a touchdown, you’ll probably call more passing plays, throwing the ball to your ...

A lead generation funnel is no different. It’s the process of starting with, and sifting through, a large number prospects, identifying which ones are viable as sales leads, and then nurturing these ...