Right now, someone is doing a Google search to find a new product, service, or solution to their problem, something that your business is uniquely qualified to provide. Will they end up on your ...

Last month, Google quietly began rolling out the AdWords Keyword Planner to select AdWords accounts last month. In typical AdWords fashion, one of the biggest overhauls of the Google Keyword Tool ever ...

Without a doubt, one of the most (if not the most) crucial search engine optimization (SEO) activities is keyword research—specifically finding the right keywords. But keyword research can take a lot ...

From the old days of keyword stuffing to current-day keyword research and PPC campaigns, keywords still run the search world. Keywords are a fundamental element of search marketing – the key terms and ...

It wasn’t all that long ago that our world came crashing down around us. In a very short span of time, Google took keyword research and ripped out its heart and shoved it down its throat. Then, it put ...

KEI is a term of Search Engine Optimization and stands for “keyword effectiveness index” or “keyword efficiency index”. The KEI compares the number of searches for a keyword with the number of search ...