Having an effective and catchy TikTok hashtag can easily attract attention from the viewers. It's a symbol that can draw a person's interest in a particular subject on the platform. With that in mind, ...

Whether you’re drumming up publicity for your event, raising awareness for a cause, trying to encourage a conversation, or simply want to up engagement on social platforms, a great hashtag is ...

Today I heard from my PR and social media friend Janet Thaeler, of Ogden Utah, the Salt Lake region’s talented and sometimes notorious @Newspapergrl. We have no business relationship together, but I ...

Today’s entrepreneurs have to start businesses in a culture of intense social media activity. In case you haven’t noticed, this social media thing is kind of a big deal. One thing that every social ...

A few months ago, I did a one-week experimental push to increase Instagram engagement. While I had mixed results, I did learn a few things, which I documented in an article. I alluded to how I use a ...

I’ve always loved playing with hashtags. I can proudly say I was an early adopter (I can’t say the same about Facebook but I do love using hashtags on Google Plus). I’ve been using hashtags for ...

The following excerpt is from Kim Walsh Phillips’s book Ultimate Guide to Instagram for Business. Buy it now from Amazon | Barnes & Noble | IndieBound You can’t use Instagram for business without the ...

Perhaps one of the most useful features of Twitter analytics is the ability to view recurring-trends data: You can access valuable stats on Tweet volume for commonly used hashtags; you can then use ...

Wedding planning is stressful, fun, and completely nerve-racking. You want the day to be absolutely perfect, with zero problems. That's why coming up with clever ideas for your wedding hashtag can ...

There are some brides who ask guests to unplug at their wedding and some who ask guests to go all out with the photo snapping and sharing. If you're the second type of bride, you're probably already ...