TripleLift claims it’s the world’s largest source of in-feed inventory. It built a server-side header-bidding wrapper specifically for native ads in 2017 and has a portfolio of in-feed native ad units ...
Connected TV (CTV) advertising has boomed in the past few years. Digital video advertising, according to FreeWheel, is projected to be $150 Billion in 2024, and CTV is where the largest portion of ad ...
When I’m engrossed in something and someone slips an interesting article in front of me, I’m inclined to read it. If the same person slipped a paid advertisement in front of me, I’d probably shove it ...