Correction: A previous version of this story stated the pilot program found conversion rates increased 123%. Converter rates are the correct metric and they improved by as much 123%. Brands and ...

Users can top up their accounts through a secure app on the page by entering information including their credit card details. Purchases are confirmed on their phone via SMS. The Facebook PAYG top-up ...

The new ad format, which was launched last week, allows consumers to go beyond “becoming a fan” or “attending an event”, but also enter their address to request a sample. O2 will use the sampling ad ...

This morning’s bulletin makes grim reading for O2 which has seen the loss of customer data. We also look at a proposed new Facebook base in San Francisco and a Russian take on Pokemon Go. Business ...

The beauty of an open Internet is everyone is free to have an opinion, to criticize and, indeed, to praise. And when UK mobile phone network O2 released its Priority Moments app to the App Store, it ...