It was the perfect private pool: remote-controlled Jacuzzi, underwater lights, a giant swan float, turquoise water glinting in the California sunshine. We rolled up to a stranger’s house in San Jose, ...

Jennifer Simonson is a business journalist with a decade of experience covering entrepreneurship and small business. Drawing on her background as a founder of multiple startups, she writes for Forbes ...

Joseph Salamone’s “cave pool grotto” has provided the backdrop for music videos and A-list gatherings so exclusive he won’t give names. The 45-foot, in-ground saltwater pool is equipped with a swim-up ...

Dianna Zabinski of Clarkston said she was suffering in the dreadful August heat last summer, mindlessly scrolling through social media when she discovered a service that would change her summer. With ...