We can all agree that there are few marketing techniques older than sampling. Distributing samples has always been an incredibly effective way for brands to convert new customers and gain attention in ...

Retail brands want to grow their customer base and revenues; stores want to drive footfall and increase loyalty. Striking the right balance that benefits both parties — and of course consumers — takes ...

If we want to take samples of some analog waveform, as in doing analog to digital conversions at some particular conversion rate, there is an absolute lower limit to the rate of doing conversions ...

A look at the Nyquist sampling theorem. How to deal with aliasing by attenuating signals using low-pass filters (i.e., an antialiasing filter, or AAF). AAF requirements for different ADCs. A deep dive ...

Forbes contributors publish independent expert analyses and insights. Dr. Lance B. Eliot is a world-renowned AI scientist and consultant. In today’s column, I examine a newly revealed technique in ...