A company’s brand can be as valuable – if not more so – than the products and services it offers. Just take a look at the 2017 brand valuation rankings published by global brand consultancy Interbrand ...

Every successful brand has a clearly defined visual identity outlined in something like a brand book or brand guidelines. In order to be truly useful to your marketing department and your company as a ...

We talk to Matthias C. Hühne about his new book Airline Visual Identity: 1945-1975 and why airline branding used to be so much better than it is today. When Continental announced its sudden merger ...

"Embraces are a common scene in film, but we sometimes forget about them in our daily lives," says Studio Najbrt's Zuzana Lednická, who "wishes for more mutual respect" in a polarized world. By Georg ...

Every small business owner knows their visual identity is key. It's their first and most powerful marketing tool. But when you try to make a logo or design a menu, you hit the Design Bottleneck.

Eon Prime Intelligent Alliance Office announced a new brand visual identity and website upgrade, with founder Augustus ...

The design is centred on a shield motif, intended to reflect trust and legacy, with visual elements that reference ...

The revised logo is intended to improve clarity and consistency across digital and physical platforms while retaining ...

Payop, a global payment service provider, has introduced a renewed brand positioning and visual identity, with a strategic ...

In a new Grid, forgotten by its creator and left alone to evolve without User intervention, an unprecedented crime has been committed. The Repository stands at the center of this society. In the ...