YouTube today announced a new direct response ad format that will make YouTube video ads more “shoppable” by adding browsable product images underneath the ad to drive traffic directly to brands’ ...
YouTube is showing off a brand new file format for creators who want to check out VR but are intimidated by taking the full plunge with all the crazy hardware and production issues. It’s called VR180, ...
YouTube is launching a new short-form video format that seems an awful lot like TikTok. YouTube “Shorts” are 15-second videos shot on mobile phones. You’ll be able to string multiple video clips ...
In the ongoing battle between YouTube and viewers when it comes to ads and ad blockers, the streaming video site may have found a compromise, at least for live streams. On its features and experiments ...
YouTube had been slow to accept vertical video but they're on board now. Credit: Jaap Arriens/NurPhoto via Getty Images If you weren’t sure about vertical video before, you can be sure about it now.
After last year's YouTube "Rewind" became the most-disliked video of all time on the platform, with more than 16 million dislikes, the team of people who develop the end of the year wrap-up video ...
VidCon, the largest conference for online video creators, took place this week, and YouTube celebrated by announcing a new VR format. YouTube has supported VR and 360-degree video for some time, but ...
YouTube demystifies the Shorts algorithm in a Q&A video that addresses several of the most common questions creators have about gaining visibility with short-form content. We know at least some ...
YouTube upgrades Analytics with format-specific filtering, allowing creators to track real-time performance across longform, Shorts, and livestreams. YouTube now ...
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