What are effective methods for local businesses to rank for popular search queries? Beyond clever naming, try these creative strategies. Distance is a crucial factor in local search rankings, and ...

Local SEO is a powerful tool to help your ideal audience find you faster and easier by bringing you to the top of their search results. This article serves as a six-step guide to help you get started ...

Google is testing a new "share list" button for local packs, place results, in the Google Search results. I assume this lets you share the local listings you see with a friend or colleague. Sachin ...

Effective local internet marketing can amplify your business’s success by driving foot traffic and attracting online customers from your community. Local SEO is essential for businesses to optimize ...

Local businesses need local customers. While there are many ways to capture potential customers, local search engine optimization can create an excellent source of leads. Local search engine ...

Generative AI is changing how users search. With instant answers from AI Overviews, ChatGPT, and other tools, many searchers no longer need to click through to websites – especially for informational ...

Search is changing fast. This year, we’ve seen more instances of search engine results sharing space with AI-powered features that are changing how people find information. Along with the changes to ...

Not long ago, showing up in a Google search was enough. A complete Google Business Profile (GBP) and a steady stream of reviews could put your client in front of the right customers. But today’s local ...

New York native and nomad by choice—Emily is a marketing & PR pro, now the founder of the award-winning R Public Relations, New York. Marketing and public relations (PR) help ensure a business can ...

Elysse Bell is a finance and business writer for Investopedia. She writes about small business, personal finance, technology, and more. Vikki Velasquez is a researcher and writer who has managed, ...

As someone who frequently has Chrome open, you likely find yourself using Google for a myriad of internet searches, ranging from finding the perfect chocolate chip cookie recipe to understanding how ...