When 58% of patients say the injection is the worst part of the dental experience, it's time someone did something about it, and that's exactly what is happening right now in our industry. This year ...

In a market environment where volatility is the new normal, a new breed of exchange-traded funds is quietly rewriting the rules of investment hedging. Buffered ETFs, also known as defined-outcome ...

Consider a recent product launch that caught investors’ attention: S&P 500 exposure with complete downside protection and a 9.81% cap on gains over one year. At first glance, this sounds like the holy ...

As a new round of U.S. tariffs send markets tumbling, could a once-overlooked ETF hedge offer investors the safety net they're seeking? Processing Content Buffered ETFs, also known as defined outcome ...

With any investment craze, the prudent advisor weighs the pros and cons. And although buffered exchange-traded funds aren’t officially a “craze” per se in the same way meme stocks or coins are, they ...

Learn how buffered ETFs offer downside protection for retirees. Explore how they work, their benefits and limitations, and smart ways to use them in retirement portfolios. If you’re nearing retirement ...

Buffered exchange-traded funds protect you against stock market losses, but you have to give up part of your upside in return. The ETFs are selling strongly so far this year with the S&P 500 down ...

At first glance, a laddered approach to structured notes or buffered ETFs may seem like a strategy to manage risk and smooth returns over time. However, the accumulation of embedded gains, increased ...

Zephyr Market Strategist Ryan Nauman is joined by Mike Loukas, CEO of TrueMark Investments, to take a deep dive into the world of buffered ETFs. Mike shares his insight about the growing subset of ...

Buffered ETFs are a newer investment option designed to minimize risk in retirement portfolios. They protect against market downturns while still capturing gains, making them ideal for retirees who ...