Adam Mosseri wants AI to give users a sense of control over recommendations. Adam Mosseri wants AI to give users a sense of control over recommendations. is a senior reporter covering technology, ...

Rob Williams knows how to pitch Jeff Bezos: You write a press release as if your product has already been built. Bezos reads it and gives a thumbs up or down. Williams went through this process a lot ...

Forbes contributors publish independent expert analyses and insights. Jodie Cook covers AI and founder-led growth for business owners. Navigating LinkedIn's evolving algorithm demands continuous ...

The algorithms that most social media platforms like Facebook, X, and TikTok use today might be contributing to political conflict and polarization. But a new study from the University of Copenhagen ...

A new study published in Nature has found that X's algorithm—the hidden system or "recipe" that governs which posts appear in your feed and in which order—shifts users' political opinions in a more ...

One day in November, a product strategist we’ll call Michelle (not her real name), logged into her LinkedIn account and switched her gender to male. She also changed her name to Michael, she told ...

Instagram debuted “Your Algorithm,” an AI-powered feature that gives users control over their Reels recommendations The tool shows an AI-generated summary of interests (e.g., “creativity, sports hype” ...

Meta is giving Instagram users a rare glimpse into why certain posts are showing up on their Reels, the platform’s feed of algorithmically curated videos. Starting today, users will now see a list of ...

Threads is testing a new way for users to manipulate their own recommendation algorithm. The feature, aptly called "Dear algo," allows users to post a message to the algorithm with the note "dear algo ...

Landlords could no longer rely on rent-pricing software to quietly track each other's moves and push rents higher using confidential data, under a settlement between RealPage Inc. and federal ...

The LinkedIn algorithm can feel like a mysterious gatekeeper, deciding which posts reach only a few connections and which break free into wider feeds. For professionals, creators, and brands, ...